Xmas Lasers - questionable marketing

jeffers

Active Member
#7
Sailboats' website says they're still owned by their founders, Tony and Antony Lincoln.
I am told companies house tells a different story. If I had the time and inclination I would look it up myself. As I said this came from a reliable source, does not mean it is accurate though.

It is marketing bull worthy of another major UK dinghy company though.
 
#8
I am told companies house tells a different story. If I had the time and inclination I would look it up myself. As I said this came from a reliable source, does not mean it is accurate though.

It is marketing bull worthy of another major UK dinghy company though.
"Sailboats Limited" shows as recently dissolved.
According to the registration of sailboats.co.uk, the domain name is owned by: "A.T Lincoln & A.W Lincoln t/a Northampton Sail Boats". "Northampton Sailboats Limited". was dissolved in 1991.

So it looks like the business is owned by the two brothers individually, but perhaps the records don't tell the whole story. Northampton Sailboats used to be an awesome store for dinghy equipment -- especially for anyone sailing in the east Midlands.
 
#9
I can't find the same add with description on the sailboats.co.uk website. The pages and descriptions on the website seem fine. Reading the yachts and yachting forum ( http://www.yachtsandyachting.com/fo...ID=1376566&title=nice-new-laser-for-christmas ) it sound like the image came from a e-mail sent out by sailboats.co.uk.

I do think the lighter weight hull and mast rack stuff do go against the one design ideal. Wonder if anybody who received this e-mail will forward to ILCA / UKLA.

There always has to be tolerances, so technically if you go down to the nth degree each boat is different, BUT using these tolerances to sell one boat over another boat - seems wrong.
 

LaLi

Active Member
Thread starter #10
I can't find the same add with description on the sailboats.co.uk website. The pages and descriptions on the website seem fine.
They've deleted all the controversial stuff now! And added, "Note: This is the correct promotion details. All Lasers are strict One Design, produced to one exacting specification worldwide!"

Interesting. What was this all about?
 

LaLi

Active Member
Thread starter #16
LP(EU) actually intends to import the Z420 Omega built by LP(NA), and you can probably buy one from Sailboats in the foreseeable future. The Omega is apparently some 7 kg lighter than the "regular" Z420 (but still more than 10 kg heavier than the International 420). However, LP doesn't mention anything about mast rake... except it's a "control led to the helm": http://shopeu.laserperformance.com/420-omega/

Sailboats on the other hand features the "optimum rake" nonsense on its Z420 page in boldface: http://www.sailboats.co.uk/laserperformance-420-omega-13705

Conclusion (I think): this whole thing was some stupid Sailboats inside joke which got out of hand and which they now try to get rid of by sticking its literal contents on to another boat they're selling.

Nothing significant. Hopefully.
 

LaLi

Active Member
Thread starter #19
Yes, and the boat with the ultimately optimum rake is 212701. The largest numbers in recent international regattas have been in the 207000s. Also, there's no national code "SP". And the background looks like Greenland.

Weird picture. Torrid, where is it from?
 

torrid

Just sailing
#20
Yes, and the boat with the ultimately optimum rake is 212701. The largest numbers in recent international regattas have been in the 207000s. Also, there's no national code "SP". And the background looks like Greenland.

Weird picture. Torrid, where is it from?
Just something I found with an image search. I had to do a little digging, but you seem to have a good eye. It is from an event called the "Grand Bank Cup". Best I can tell, it is Newfoundland.
 
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