Ok, part II is, what the hell kind of promotions get you excited? What would it take to get you to tell all your friends about the service and crazy promotion going on at the West Coast store? Free stuff for randomly selected customers (tillers, mainsheet, etc etc to every 10th customer)? Free sail for every 20th customer..... Free Shipping? Straight discount for TLF members? Entered into a contest (3 free sails, etc) Every item get's a free small gift (clew strap, whatever) -------- Is it just Laser sails that would get people excited enough to bring their business to the store, what type of promotion would you be most excited about?